Wanting what the customer wants?

March 6, 2008

Perhaps all the focus on NI14 is distracting us from dealing with customer need. A recent report from the North West E-Government Group (NWEGG) following some consultancy at Chorley has outlined an approach to looking at what the citizen actually requires – “Report on modelling Citizen Need“.

This is a great start to looking at the issue from the citizen’s perspective.